SABIA WADE
Elevating a leading voice in health, wellness, and reproductive justice
OVERVIEW
Sabia Wade, a dynamic entrepreneur and reproductive justice activist, reached out to Plus4 to help expand the reach and impact of her personal brand.
Our strategy positioned Sabia as a go-to expert on reproductive justice, birth work entrepreneurship, and intersectional advocacy across mainstream and niche media outlets while also driving awareness for her business, Birthing Advocacy Doula Trainings, and promoting her new book.
RESULTS
Over 12 months, Plus4 secured major media placements for Sabia, including feature interviews in Hypebae, The Advocate, and theSkimm, podcast appearances on Birth Story, Black Feminist Rants, and more. These placements helped position Sabia as a leading voice in reproductive justice while also driving awareness for both her business and her book. Coverage in theSkimm alone reached over 4 million daily newsletter subscribers, while The Advocate placement connected Sabia with other key LGBTQ+ voices. Overall, the campaign resulted in increased speaking opportunity requests, new doula training enrollments, and expanded partnerships.
Looking for results like this? Get in touch.
RESULTS
Over 12 months, Plus4 secured major media placements for Sabia, including feature interviews in Hypebae, The Advocate, and theSkimm, podcast appearances on Birth Story, Black Feminist Rants, and more. These placements helped position Sabia as a leading voice in reproductive justice while also driving awareness for both her business and her book. Coverage in theSkimm alone reached over 4 million daily newsletter subscribers, while The Advocate placement connected Sabia with other key LGBTQ+ voices. Overall, the campaign resulted in increased speaking opportunity requests, new doula training enrollments, and expanded partnerships.
Looking for results like this? Get in touch.
